Jayde Lee 

Web Design & Development

 

• Shopify design and custom theme development

• Website builds using Wix, WordPress, and Squarespace

• Landing page development for campaigns, lead gen, and sales

• UX-focused wireframes and site structure

• Clean, conversion-driven design that feels intuitive

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SEO (Search Engine Optimization)

 

• Keyword Research & Strategy: Identifying high-impact, relevant keywords tailored to your niche and goals

• On-Page SEO: Optimising titles, headings, metadata, image alt tags, and internal linking

• Technical SEO: Site speed, mobile responsiveness, structured data (schema), crawlability, and indexation fixes

• Content Optimisation: Creating and refining blog posts, landing pages, and web copy that drive traffic and conversions

• SEO Audits & Implementation: End-to-end audits with actionable fixes for both new and existing sites

• Local SEO: Optimising for Google Business Profile, location-based keywords, and local search visibility

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 Google Ads

 

• Campaign setup and optimisation.

• Conversion-focused strategy using custom landing pages and refined targeting

• Keyword research, ad copywriting, and negative keyword management

• Conversion tracking setup and data-driven reporting

• Account audits and restructuring to reduce wasted spend and improve ROI
   

 Content & Branding

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• Website and landing page copywriting aligned with brand voice and SEO

• Brand messaging frameworks and tone of voice guides

• Content planning for blog, product pages, and digital campaigns

• Visual direction and brand consistency across platforms

• Story-driven content that balances clarity, personality, and performance

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Social Media​

 

• Social media content strategy aligned with overall brand and marketing goals

• Instagram, TikTok, and LinkedIn planning with content pillars and post formats

• Short-form copywriting (captions, hooks, CTA lines, hashtags)

• Visual content planning: feed direction, reels/tiktoks, and brand consistency

• Audience engagement strategies to grow community and reach

• Content repurposing and optimisation across platforms